Bel-Ray Company Pty Ltd is moving with the times into the 21st Century.
What is the one thing that everyone is talking about in the 21st Century? CO2 (Carbon emissions), which leads you to ask, what will the world climate look like for our kids and future generations? Currently world wide we use 3.01 CMO (Cubic Mile of Oil) per year and have a 46 CMO proven supply and 52 CMO awaiting discovery that’s enough oil for another 59 years.
The worrying factors are:
• One litre of crude oil when burnt will produce 3.15 kilograms of CO2
• 429 litres of petrol will release one tonne of CO2
• 360.75 litres of Diesel will release one tonne of CO2
• 3.15 barrels of crude oil will release one tonne of CO2
The other worrying factor is that the average house hold will produce 14,000 kilograms of CO2 per year, that means you would have to plant 16,000 trees to make your current house hold carbon neutral.
What are we going to do about this?
The Kyoto Protocol is a protocol in the United Nations Framework Convention on Climate Change. Some 183 countries including Australia are now signed and ratified to the Kyoto Protocol. The aim is to reduce the overall CO2 emissions, and part of this framework is a system of Carbon credits. In practice this means that Non-Annex I economies have no GHG emission restrictions, but have financial incentives to develop GHG emission reduction projects to receive Carbon Credits that can then be sold to Annex I buyers, encouraging sustainable development. In addition, the flexible mechanisms allow Annex I nations with efficient, low GHG-emitting industries, and high prevailing environmental standards to purchase carbon credits on the world market instead of reducing green-house gas emissions domestically. Annex I entities typically will want to acquire carbon credits as cheaply as possible, while Non-Annex I entities want to maximize the value of carbon credits generated from their domestic Greenhouse Gas Projects. Industrialized countries world wide are putting more and more pressure on industrial, mining and power generation companies to reduce their carbon foot print and to give them more incentive to pursue these reductions are introducing a system whereby companies can obtain carbon credits in many and varied ways.
What does all this have to do with Bel-Ray you ask?
It has a lot to do with Bel-Ray and fits our overall marketing strategies and the way in which we pursue new business. Bel-Ray prides its self on Proven Value, reduced lubricant consumption and extending component life. We use these special attributes to market our products and service to our customers, who incidentally, in the currently world economical climate are looking for ways to reduce their overall operating cost, while at the same time looking for ways to reduce their carbon foot print. How can Bel-Ray help their customers in reducing their operating cost while also reducing their carbon foot print.
Example 1: We have proven data with draglines where Bel-Ray has reduced the overall lubricant consumption by as much as 50% in some cases on average that’s a 5,000 kilogram reduction in lubricant usage or around $ 45,000.00 AUD a year in savings, its also worth 15,750 carbon credits you would have to plant 14,318 trees to get that many carbon credits or purchase the credits from other countries.
Example 2: Bel-Ray Synthetic Gear Oil 680 running in motorize wheel ends in a mining fleet of 20 trucks, normally these oils are changed every 3,000 hours, Bel-Ray com bined with an oil filtration program will run 20,000 hours that’s 6.6 times longer, across a truck fleet that’s a savings of $ 201,600.00 on oil cost alone over 20,000 hours and equates to 18,711 carbon credits you would have to plant 17,010 trees to get the same amount of carbon credits, add in the extended component life by maintaining ISO cleanliness code of 16/14 and you will get 2.5 times component life extensions.
That’s huge overall savings. Isn’t that what your customers are looking for?
There are many more examples of how Bel-Ray can reduce operating costs while reducing customers’ carbon foot prints. Pressure to reduce our dependence on carbon base fuel and lubricants is not going to go way, we need to adapt or die.
Bel-Ray Pty Ltd is grabbing this challenge with both hands, which is why we have introduced a new company logo and slogan:
Bel-Ray Environmental Carbon Management
Through correct and sustainable management of lubricants and lubricant applications Bel-Ray are the market leaders, setting new standards and new innovative ideas.